Background: in 1998, the " sword " to develop research of first domestic electronic jacquard machine;

In 2005, " sword " passed the ISO9001:2000 quality system certification; quality system certification version of the successful completion of the work;

In 2007, " sword " through the CE certification, and open up access to the European market, goods can be in the EU member states within the free trade;

In 2009, China Textile Network reporter special subject interviewed to gather " sword " company vise general manager Mr Zhou Weisheng. ( " sword " in the hand and smile at the world );

After two years, he was under the leadership of the company successfully entered the European market to international, and has " China " and " the sword in the " two international brand.

After two years today, China Textile Network reporter Xiao Guangli once again on the " sword " deputy general manager Mr Zhou Weisheng interview ... ...

China Textile Network: allegedly the company successfully passed the CE certification, and successfully opened into the European market?

Week Weisheng : Yes, in trademark machine industry, we are the first domestic enterprises successfully entered the European market. But so far, the trademark machinery industry, no other companies to enter the European market, this is our " sword " pride, but also the Chinese textile industry.

China Textile Network: so far, we in the European market has what progress?
Week Weisheng: our trademark function to produce a high quality brand and badge, at the same time we can produce trademark general types of more than 90%, at present we have a trademark machine sold to the uk.

China Textile Network: the European merchants on trademark machine requirements? Notice that trademark machine; the host from Italy, sword, is our own manufacturing; now the domestic rapier head firms appear to be many.

Week Weisheng: they generally require high density, and low downtime. The host was Italy, which meet the high density requirements. Jacquard machine is of our own manufacture, we produce jacquard machine has 7 years of history, is the first domestic R & D and production of jacquard machine company, so our product is very mature. But basically all the hosts of the rapier head, we have production, now do the rapier head small business is quite much, they mainly the production of individual species of the rapier head.

China Textile Network: do you think is what makes your business to be the leading industry in the company?

Week: we Shanghai Weisheng sword and Yueqing textile in domestic textile industry is a well-known company, brand is still relatively loud. The first is a philosophy, our company is the spirit of enterprise: the integrity of dedication, cooperation and forge ahead, seeking truth and being pragmatic, pioneering and innovative; followed by the management, we have always believed that management is the fundamental guarantee of product quality; again is technical personnel, in a company, the company technical personnel is to continuously upgrade the quality, technology innovation important guarantee; fourth is the quality of the staff, we are not regular staff training, through the improvement of the management system, to ensure the quality of employees continuously upgrade.

China Textile Network: China is located in Yueqing every year? There is a saying in Mount Huangshan Yandang and comparison of " Mount Huangshan spirit " the magnificent, the singular in your heart and in the sword in the two international brand you prefer to which, or in your mind two brands is a what kind of image?

Week: the US Yueqing Weisheng is a town, is a national 5A scenic spots; the gate has a poetic couplet: to write to write not to tour the kettle giant, is a virtual life. Welcome to the tourism. The two brands like our two children, we avoid leaning to either side to give the same love. At present, they are constantly growing, we hope they perfected, based on domestic, the global outlook.

China Textile Network: the spinning in the international market position?
Week Weisheng : at present, in Southeast Asia, Europe, North America, South America we have their own agents, customers on the textile brand considerable recognition, at the beginning, our influence in the world, basically is to rely on old customers to give us the taxi advertising. Now, we also have the awareness to participate in international exhibitions, such as the 2007 German Textile Machinery Exhibition in Munich, to expand its influence, improve spinning in the international visibility.

China Textile Network : you just mentioned that technical talents in manufacturing industry, many foreign enterprises to enter China is to make money. It's impossible to core technology to teach us. We only have their own technology. In order to have competition ability.

Week Weisheng: now the competition, technology competition; the most fundamental enterprise development is the driving force of technological innovation, to this, we have a deep understanding; at present, we have their own technical personnel, we hold in progress in learning, in the practice of cultivating, the reflection of improvement principles, to improve their technology innovation ability, to improve the company in the international industry competitiveness. Our company's trademark machine, high technology content, is also the first domestic enterprises trademark machine into Europe, however, we do not lie in the temporarily successful bed to sleep, we will continue to organize force, continue to improve, to meet customer demand.

China Textile Network: . So it is. Since the technique of cubic can business self-improvement, nearly two years of many foreign companies to enter the Chinese market and we have to move toward the world. This should be our pride. As the company continues to grow into the international, how we motivate and retain the most talented employees?

Week Weisheng: Maslow has a " hierarchy of needs theory ", which is the study of how to motivate employees effectively one of theory. It is divided into physiological needs, security needs needs, social needs, esteem needs and self-actualization five categories, followed by the lower level to the higher level. Now, the national labor law to ensure that the employees in enterprises the lowest life guarantee, with other relevant laws, to ensure staff safety demand, accordingly, we think, retain staff, not only depends on the material conditions, the greater is the spiritual satisfaction. We retain employees, in addition to giving and appropriate physical condition, we strive to give every employee a platform to realize the value of individuals, let them find self realization goal of life way, create a spiritual home atmosphere, retain their heart, can catch them.

China Textile Network: I think you are a very interesting characters, you are a soldier; born, this experience to you manage your business have a potential impact?
Week: Army Weisheng, is a temper the will of the people, a few years of his military career, let me learn to endure hardship, learned perseverance, learned to think. I think, when quality to a certain height, it can not be confined to a narrow space, and Du Fu's " will be in excellent shape when Ling, list of small hills, " height and breadth, when all is said and done, widely.

China Textile Network: Shenzhen Huawei CEO - Ren Zhengfei, also used to be a soldier, also with the international nature of the enterprise. The outside thinks he led the company to have a wolf character. Do you think your business is what characteristics? Another point of view, you think your company should have a kind of what kind of corporate culture in there?

Week Weisheng: now media for enterprises to decide what, is a popular, so far, I haven't thought to my enterprise what, but I think, enterprise development is the eternal purpose, as Comrade Deng Xiaoping said: the development is the hard truth. At this point I feel deeply, the enterprise develops, what is of no use. I have said earlier, our spirit of enterprise is: integrity and professionalism, collaboration and forge ahead, seeking truth and being pragmatic, pioneering and innovative, which is with the combination of our corporate culture, we will in the pursuit of material construction be good to hear or see, in pursuit of perfect and effective system, in the spirit of the pursuit of harmonious and optimistic, and all staff work together to create the corporate culture of our company.

China Textile Network: finally, you to the company of a future vision is what? How to achieve a hundred years enterprise?

Week Weisheng: now business, is a mighty wave crashing on a sandy shore, no development will be mercilessly eliminated, therefore, continuous development is our persistent pursuit at the same time, thought, has gradually become well-known international brands, is our dream, I pray that my dream will come true.
Personal background:

78 years to 90 years in the army;

90 years in Yueqing City Department of construction jobs as duty cadre;

94 years in the spinning sword head company limited, the company deputy general manager;